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Welcome to Ohal

Ohal is one of the world's leading research and insight consultancies measuring the effectiveness of marketing related activities.

We specialise in bespoke, in-depth analysis and consultancy which enables marketers to achieve their brand objectives and maximise profits.

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How we help...

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We provide clients with the strategic and tactical advice necessary to maximise profits.

Ohal can show you how to spend your
marketing budget more efficiently and our experienced consultants can explore and
advise on new marketing activities you may
be considering.
Understand, quantify and optimise the advertising and promotional mix to drive additional sales and profit... read more
Understand individual customer behaviour to acquire, retain and grow profitable sales... read more
Optimise your pricing and promotions strategy with Ohal's innovative behavioural approach... read more
Determine which media has driven consumers to act where multiple media channels have been used... read more
Summarise, monitor and manage your business using our dashboard, forecasting and simulation tools... read more

Meet the team...

What we think...

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Consumers face tough times

 

In this article we examine the effects of today's tough economic environment both on consumers and businesses.

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British Weather

 

The British have a well known obsession with the weather.

In this article, Jon Webb discusses how Ohal can measure the impact of the weather and the effect it has on sales.

 

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Who we do it for...

  • Ahold logo
  • Bauer logo
  • Boehringer logo
  • Danone logo
  • Homebase logo
  • Hotels.com logo
  • Novartis logo
  • Pepsico logo
  • Sainsbury logo
  • Telia logo
  • Wyeth logo
  • Cheese Strings logo
  • Paddy Power logo
  • Love Film logo
  • Dixons logo