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Welcome to Ohal

Ohal is one of the world’s leading marketing effectiveness consultancies giving marketing and insight professionals the confidence to make the right decisions.

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How we help...

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We provide clients with the strategic and tactical advice necessary to maximise profits.

Ohal can show you how to spend your
marketing budget more efficiently and our experienced consultants can explore and
advise on new marketing activities you may
be considering.
Understand, quantify and optimise the advertising and promotional mix to drive additional sales and profit... read more
Understand individual customer behaviour to acquire, retain and grow profitable sales... read more
Optimise your pricing and promotions strategy with Ohal's innovative behavioural approach... read more
Determine which media has driven consumers to act where multiple media channels have been used... read more
Summarise, monitor and manage your business using our dashboard, forecasting and simulation tools... read more

Meet the team...

What we do...

What we think...

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Data Analysis, Insights and Marketing Effectiveness - Dream killers or magic enablers
41% of marketers ranked ‘how to measure success’ as the last step of the planning process when planning a campaign. Balancing data, insights and ROI is a challenge most marketers now face especially as they are also tasked with creating ‘magical’ campaigns that resonate with audiences. 

Download the latest report from Marketing magazine and Ohal to learn what peers are doing, gain practical advice on campaign planning, marketing effectiveness and how to harness insights to create ‘magical’ campaigns.

Who we do it for...

  • Ahold logo
  • Bauer logo
  • Danone logo
  • Homebase logo
  • Novartis logo
  • Telia logo
  • Cheese Strings logo
  • Paddy Power logo
  • Love Film logo
  • Dixons Carphone